So, you've managed to climb the rigorous ladder of the legal profession, survived the soul-crushing law school, and outwitted the nerve-wracking bar exam. Welcome, fellow legal gladiator. Yet, for some peculiar reason, your mighty legal prowess has left you yearning...
PR Blog
Finding the Best Orlando Crisis Communications Firm
In today's fast-paced business world, the need for a reliable crisis communications firm can't be overstated. Whether you're already in the midst of a crisis or wisely preparing for potential pitfalls, having a trusted partner by your side is essential. Allow us to...
How to Choose an Ideal Florida Public Relations Agency
Are you on the hunt for a top tier public relations agency in the Sunshine State? Look no further; this article is your compass through the dynamic realm of Florida PR firms. However, before we delve into the details, it's crucial to clarify one thing. The process of...
Developing Public Relations for Small and Boutique Law Firms
The Power of Earned Media for Law Firms As a small or boutique law firm, you might wonder what earned media can do for you. Earned media, the publicity that comes from word of mouth, social shares, and news stories, holds considerable power in shaping public...
The Importance of Authenticity in Law Firm Public Relations
The Power of PR in the Legal Industry Public relations (PR) is frequently undervalued by law firms and attorneys when establishing marketing strategies. You, as an attorney, might be asking why PR is so important in the legal sector. Let’s explore the power of PR and...
Where Public Relations Gets It Wrong
“We got burned.” It’s a phrase I hear repeatedly from prospective clients, wary of working once again with another public relations firm. It usually comes after spending tens of thousands of dollars on media relations with little to show for it on the back end. Often,...